{"id":11734,"date":"2019-01-16T00:00:00","date_gmt":"2019-01-15T23:00:00","guid":{"rendered":"http:\/\/web-server-devel.mgc.es\/una-mutua-viva-es-una-mutua-amb-futur\/"},"modified":"2019-11-22T12:42:18","modified_gmt":"2019-11-22T11:42:18","slug":"una-mutua-viva-es-una-mutua-amb-futur","status":"publish","type":"post","link":"https:\/\/www.mgc.es\/ca\/blog\/una-mutua-viva-es-una-mutua-amb-futur\/","title":{"rendered":"Una m\u00fatua viva \u00e9s una m\u00fatua amb futur"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5560\" src=\"https:\/\/www.mgc.es\/wp-content\/uploads\/2019\/01\/atm_servei.jpg\" alt=\"\" width=\"1200\" height=\"642\" \/>Si em preguntessin amb qu\u00e8 somia un directiu d\u2019una m\u00fatua de salut o quina \u00e9s la meva visi\u00f3, diria que somio amb una organitzaci\u00f3 viva, alegre, amb colors, centrada en el que vol el mutualista, emp\u00e0tica i proactiva, que \u00e9s solid\u00e0ria i s\u2019implica amb la societat. Perqu\u00e8 si no som aix\u00ed, per molt que tinguem la millor asseguran\u00e7a de salut del mercat, sense aquesta mentalitat de servei, no ser\u00edem el que som avui dia ni tindr\u00edem un gran futur per endavant.<!--more--><\/p>\n<p>M\u2019agrada projectar la imatge d\u2019una m\u00fatua que fa b\u00e9 les coses, que escolta els seus mutualistes i els resol els problemes, una m\u00fatua que els ofereix acc\u00e9s a la millor atenci\u00f3 m\u00e8dica i a les cobertures que necessiten en tot moment, que els somriu quan els parla per tel\u00e8fon o quan entren als \u201cEspais M\u00fatua\u201d de les 21 oficines que tenim repartides per tot Catalunya.<\/p>\n<p>M\u2019agrada que la M\u00fatua sigui un referent en assegurances de salut, i si em preguntessin quina penso que \u00e9s la nostra realitat actual, diria amb honestedat que som una gran m\u00fatua, que ens esforcem per fer b\u00e9 el que fem i que, com a conseq\u00fc\u00e8ncia de la qualitat de la feina ben feta, tenim el reconeixement del col\u00b7lectiu m\u00e9s important per a nosaltres, el m\u00e8dic. Als estudis publicats pels col\u00b7legis oficials de metges de Barcelona (COMB) i de Girona (COMG), la M\u00fatua General de Catalunya \u00e9s considerada, any rere any, com l&#8217;entitat de car\u00e0cter mutualista m\u00e9s ben valorada de Catalunya.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5557\" src=\"https:\/\/www.mgc.es\/wp-content\/uploads\/2019\/01\/icono-sonrisa.jpg\" alt=\"\" width=\"1000\" height=\"667\" \/>Un altre reconeixement, pel que fa a la gesti\u00f3, que m\u2019agrada destacar i pel qual sento un gran orgull \u00e9s que la M\u00fatua \u00e9s un dels casos d\u2019\u00e8xit empresarial citats pel llibre, publicat el 2017, <em><a href=\"https:\/\/www.mgc.es\/2017\/10\/marqueting-de-ciutats-el-nou-rumb-en-la-gestio-empresarial\/\">Marketing de ciudades<\/a>,<\/em> de Philip y Milton Kotler, reconeguts experts en m\u00e0rqueting.<\/p>\n<p>D&#8217;altra banda, la tasca social de la nostra Fundaci\u00f3 gaudeix d\u2019un reconeixement molt significatiu en forma de premis. Per l\u2019activitat solid\u00e0ria<a href=\"https:\/\/www.mgc.es\/2018\/12\/les-nenes-i-nens-de-ctalunya-donen-ales-a-mes-de-188-000-origamis-solidaris\/\"> \u201c1 origami 1 euro\u201d<\/a>, en qu\u00e8 participen cada any m\u00e9s de 80.000 nens i nenes de Catalunya, hem rebut el premi Movers and Shakers Awards 2018, del Barcelona International Business Club, i tamb\u00e9 hem rebut els Premis de Marketing i Comunicaci\u00f3 d\u2019INESE del 2014, entre d\u2019altres.<\/p>\n<p>Em sento molt orgull\u00f3s que siguem l\u2019entitat millor valorada pels metges i de ser reconeguda pels estudiosos del m\u00e0rqueting. M\u2019enorgulleix que s\u2019impliquin amb nosaltres milers de nens i nenes que participen cada any en la nostra campanya solidaria \u201c1 origami 1 euro\u201d i, per descomptat, de comptar amb la confian\u00e7a de vost\u00e8s, els mutualistes, una confian\u00e7a que ens renoven any rere any perqu\u00e8 tamb\u00e9 consideren que fem b\u00e9 les coses.<\/p>\n<p>Com sempre defenso, <a href=\"https:\/\/www.mgc.es\/2018\/11\/daniel-redondo-el-sector-dassegurances-de-salut-es-avui-radicalment-diferent\/\">no volem ser els m\u00e9s grans, sin\u00f3 ser els millors, i ser diferents,<\/a> i tant de bo vost\u00e8s tamb\u00e9 ho visquin com nosaltres, perqu\u00e8 aix\u00f2 vol dir que ho estem fent b\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Si em preguntessin amb qu\u00e8 somia un directiu d\u2019una m\u00fatua de salut o quina \u00e9s la meva visi\u00f3, diria que somio amb una organitzaci\u00f3 viva, alegre, amb colors&#8230;<\/p>\n","protected":false},"author":8,"featured_media":14634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,16],"tags":[],"class_list":["post-11734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualitat","category-assegurances"],"featured_image_src":"https:\/\/www.mgc.es\/wp-content\/uploads\/2019\/11\/atm_servei.jpg","author_info":{"display_name":"Daniel Redondo","author_link":"https:\/\/www.mgc.es\/ca\/blog\/author\/dredondo\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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